Gaya APA

Mccarthy, E, J. (1981). Basic Marketing : A Managerial Approach (Ed. 7). Illinois: Ricrd D.Irwin,inc..

Gaya MLA

Mccarthy, E., Jerome. "Basic Marketing : A Managerial Approach". Ed. 7 Illinois: Ricrd D.Irwin,inc., 1981. Text.